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What is the term for a potential customer who has shown interest in the company's product?

Timothy Norman

in Business

1 answer

1 answer

Daniel King on March 9, 2018

Response;the Sales lead Explanation;-the sales lead is a potential sales contact, an individual or organization that expresses an interest in your products or services. Leads are typically obtained through the referral of an existing customer, or through a direct response to the publicity or advertising. A company's marketing department is typically responsible for lead generation.-The process of acquisition of sales opportunities starts with the generation of prospects. Lead generation can involve a wide range of marketing-related activities, or the main generators. At a basic level, lead generation can be as simple as obtaining references from existing clients.

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