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_________ data includes sentiment mining in social media and tracking shopper behavior in stores.

Jodi Brooks

in Business

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Kathy Robinson on May 7, 2018

I think the answer is: Internal secondaryInternal secondary data refers to data already collected by the company simply by doing its normal operation, so you don't have to pay the money to carry out additional research. When the buyers is to go through all online stores, which would leave a digital footprint that makes a company to be able to analyze the things that attract their interest.


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